SKETCHES
ADVENTURES IN PUBLISHING
INSIDE A DESIGNERS MIND:
I asked Paul if he would mind sending me a few of his initial “sketches”
of LIVE THROUGH THIS so I could put ‘em up here. He thought that that
was a crazy idea, seeing as he’s just started to play with the thing.
I explained that drool embraces process and first efforts and stuff, that
this doesn’t really have to be mystical, so he agreed.

I’m guessing that the pickle Paul finds himself in with this project is a
lot like that a fotografer finds him/herself in when starting a project.
A sea of possibilities, how to stay afloat? What to do? (What the fuck
am I doing!?)
It’s going to be interesting to watch the process as he wrangles this
thing to the ground.




Sketches of possible spreads
ABOUT BLOG
Couple of days ago Anne Maureen Mckeating, a senior art buyer at TAXI,
sent me an email wondering if she might use my blog as part of a course
she’s teaching (with Heather Morton) about fotog marketing.
The jist of Anne Maureen’s email was this:
…giving a talk with Heather on self promotion and
was wondering if it was ok with you if I do a grab
off your blog? My point will be that often personal
work is far more compelling than paying work. It
has certainly put you on my radar. However - have
you found that your personal work has limited your
professional options? Or has it increased traffic to
your professional site?…
(The preamble to my responses to her questions is that drool tries to be
as honest as possible, but the only person it ever really feels comfortable
calling out is its author. drool also, paradoxically, kind of believes in biting
the hand that feeds but tries as hard as it can to make those bites love-bites.)
The direct answer would be that I believe that my blog has cost me clients
and gained me clients. The clients it has cost me might have been a bad fit
and perhaps I’m better off without them. The clients it has gained me are
more on my wave-length and typically lead to more interesting assignments.
drool believes that creative types give lip-service to, and love the idea of,
fotogs who shoot and show personal work. It also believes that what most
dyed-in-the-wool commercial shooters call “personal” work really looks
pretty much like the work they do for money. The fact they’re not getting
paid to shoot it is what, in their mind, makes it “personal”. In other words,
the work isn’t really personal, it’s just more of the same.
drool believes that if you really want to get ahead in the commercial world
your blog will be a pretty much soulless recitation and exhibition of the
latest kool komercial projects you’ve shot, who you’re hanging with and
how great you are.
And it goes without saying that there are exceptions, on the agency side
and the fotog side, too.
But don’t take my word for it. Funnily enough, right at the time I was having
my conversation with Ms. Mckeating, another friend of mine was posting on
his blog about the exact same issues. But, as usual, Timothy Archibald puts
it in a much calmer, more thought out way.
If you’re looking for reason check out his way of putting it here.

from Tim Archibald’s blog



























